To launch the new Vodafone TV in Germany, Jung von Matt/Alster invented a fictional tv channel called Alt-tv (Old tv). Alt Tv struggles to survive because everybody is switching to Vodafone TV that provides full HD channels via internet.
So the boss of Alt TV, Gordon Barto creates an online platform to engage people with different funny actions and ultinaltely save Alt Tv .
One of those actions is the Tweet Killer. A lethal machine that scans Twitter and shreds all the tweets about Vodafone TV. The machine is live streamed and the user can tweet and see his message shredded live.