The Twitter ride

Go and visit the Smart Argentina twitter page and hold down J to watch the first Twitter commercial.

 

 

Social CV with Facebook Timeline

Truth to be told, I have always disliked Facebook Timeline but here is a very clever use of it.

It’s true, every cloud as a silver (time)lining 🙂

Check the Social CV by María Mayor Perez

 

 

 

 

MAGNIFICENT MONDAY: how to declare the monday after Superbowl

On the day after Super Bowl Sunday, 7 million Americans don’t show up to work, according to the hard-working folks at Coca-Cola. Another 4.4 million arrived at their places of business late this morning, according to Coke estimates.

So the brand’s marketing team (and agency team at CP+B) figured that if 11.4 million people are already not showing up or not really serving their businesses at full throttle on the Monday after Super Bowl, why not call it a day (off) and let the entire American workforce stay home for the day?

Coke Zero would like to name the Monday after Super Bowl Sunday Magnificent Monday, according to a company release. “Coke Zero believes that people can more thoroughly enjoy the big game knowing they have Magnificent Monday off,” a press release notes. “This holiday is essentially already happening, but Coke Zero is leading the charge to make it official.” And what could be more important to our national wellbeing than making sure that people are thoroughly enjoying the big game?

In keeping with the social underpinning to the modern Super Bowl, the ever-so-slightly tongue-in-cheek digital campaign is inviting citizens to tweet ideas on how to make Magnificent Monday a reality with the Twitter hashtag #magmonday.

via

SERENADE YOUR DATE

Heineken® is helping ignite romance this Valentine’s Day with the launch of a fun new Facebook application called ‘The Serenade’.

Based on the brand’s second global film ‘The Date,’ the new app enables Heineken consumers to send humorous personalized songs to potential partners, inviting them on a date. Available in twenty languages, ‘The Serenade’ is designed to put love in the air and smiles on faces around the world. Millions of adult consumers across the globe will be able to participate and create their own Serenade songs via Heineken®’s Facebook page.

On Thursday 9 February, HEINEKEN will host “Serenade Live”, an 8-hour YouTube event, during which individuals around the world will get the chance to serenade the object of their heart’s desire live online, which will hopefully lead to a host of many successful dates.

via

The Tweet Killer

To launch the new Vodafone TV in Germany, Jung von Matt/Alster invented a fictional tv channel called Alt-tv (Old tv). Alt Tv struggles to survive because everybody is switching to Vodafone TV that  provides full HD channels via internet.

So the boss of Alt TV, Gordon Barto creates an online platform to engage people with different funny actions and ultinaltely save Alt Tv .

One of those actions is the Tweet Killer. A lethal machine that scans Twitter and shreds all the tweets about Vodafone TV. The machine is live streamed and the user can tweet and see his message shredded live.

Website:

http://www.alt-tv.tv/tweetkiller.php

via @salrussomanno

 

KLM Live Reply

To promote KLM 24/7 service, usual typed responses were replaced by a living alphabet.

For 1 day, The KLM Reply saw 140 KLM employees give unique replies to friends’ and followers’ tweets and posts, by assembling the answer live before their eyes. All within the hour.

KLM answers every tweet and post in person. Within the hour. Day and night.

Absolutely awesome.

via YouTube

Russian Facebook Roulette

Would you risk the deletion of your Facebook account for a chance to win a week-long trip to Russia?

That’s the idea behind Russian Facebook Roulette, a concept campaign for a Russian vodka brand developed by the Miami Ad School Europe in Berlin.

The students envisioned a microsite where groups of four Facebook friends would hand over their login credentials in a game of virtual Russian roulette. One unlucky participant would have his or her Facebook account deleted permanently; the remaining three would be entered for a chance to win a week-long stay in Russia — “for real. Not on Facebook,” the copy reads.

Although it’s just a concept, we imagine a real version of the game — should it be possible — would attract massive attention on Facebook. It underlines both users’ love for virtual social games, and the lessening divide between our offline and online identities.

taken from Mashable

GIFTEE: in Japan real-world gifts sent via Twitter

It’s been several years since we first saw the emergence of real-world gifting capabilities for online friends, and it appears the trend is still going strong. After beginning in the Facebook realm, though, we’re now seeing the gift-minded offerings move to Twitter as well — now with Japanese Giftee. Currently in beta, Giftee is an online service that lets users send small “thank you” gifts via Twitter. Gift-givers begin by registering on the Giftee site and indicating the Twitter ID of the recipient they have in mind. They then choose a gift from among Giftee’s myriad of options — currently limited to the offerings from select shops in Japan — and then type a message and pay by credit card. A gift tweet is then sent via Twitter to the recipient, who logs into the microblogging service to redeem it. Donations can also be made via Giftee to Red Cross Japan and other causes. With benefits for users, merchants and the sites that make the gifting possible, it’s no wonder Giftee and others of its kind keep appearing. Time to launch something similar for all those who tweet in your part of the world? (Related: Buying drinks for friends via email, SMS or Facebook — Curated recommendations help customers choose the perfect gift — Swapping content for a tweet or Facebook mention.)

Website: http://www.giftee.co

Contact: info@giftee.co

Spotted by: Katharina Kieck

taken from SPRINGWISE

Google Exodus

Google Exodus: Watch now to see what the Exodus from Egypt would have looked like if Moses had a laptop, Google Maps and Facebook.

 

via Giornalettismo & youtube

 

I look like a royal

Ever been told that you’re the double of Prince William or the spitting image of his wife-to-be, Kate Middleton? If so, you and a friend could be on your way to London for the couple’s big day plus be in with a chance to win a year’s worth of easyJet flights.

To celebrate the Royal Wedding on 29th April 2011, easyJet is searching for Europe’s best Will and Kate look-a-likes.

Click on I LOOK LIKE A ROYAL

The top 10 Will and Kate look-a-likes will each win a trip to London to enjoy the royal celebrations and be in with a chance to be crowned the best double and scoop free easyJet flights for a year.

Good luck!

via @easyjet